Katja Einola's research on AI and working life receives award

Associate Professor Katja Einola's research on AI and working life has been recognized with a prize from the Swedish Association of Human Resources Management!

Together with her co-author Assistant Professor Violetta Khoreva (Hanken School of Economics), Einola has investigated how AI implementations reshape jobs, roles, and relationships in complex ways.

In her own words:

  • AI and people co-exist and co-evolve: many jobs become hybrid rather than simply “replaced.
  • Different groups experience AI differently: managers may be excited, employees frustrated.
  • Anthropomorphising AI affects emotions and workplace dynamics in surprising ways.
  • People and especially upper management should become more curious and engaged with technology to shape how it works in practice.
  • Blind tech optimism causes trouble: adoption takes time, trial and error, attention, and careful change management.

 

To read the full statement (in Swedish) from the jury, click here.