The department conducts research in areas related to marketing and strategy, including how supply and demand are connected and how organizations define and develop their long-term direction. Faculty publish in leading international journals and engage with companies and organizations to ensure relevance and impact.
Teaching is integrated across SSE’s programs and is designed to develop analytical, reflective, and responsible decision-makers. Courses combine theoretical perspectives with practical application and encourage students to understand complex relationships in markets and organizations.
Collaboration and impact
The Department of Marketing and Strategy maintains close connections with business and society. Collaboration with companies and organizations supports both research and education and contributes to the application of academic knowledge in practice.