Behavioral economics experts

What drives financial decision-making and economic behavior? At the Stockholm School of Economics, researchers investigate how social norms, psychological factors, and changing circumstances impact our economic decisions. Below you'll find areas of specialization and contact details.

Anders Anderson

Associate Professor, Department of Finance

Areas of expertise:

  • Behavioral and consumer finance, with a focus on how individuals and institutional investors make decisions about savings, debt, and investments
  • How emotions, biases and self-perception influence household financial decisions
  • Specialist in financial literacy, including the gap between perceived and actual literacy and its impact on financial planning

Email: anders.anderson@hhs.se
Languages: English, Swedish


Anna Dreber Almenberg

Professor, Department of Economics

Areas of expertise:

  • Gender-related differences in economic preferences, wage negotiations and decision-making, with implications for workplace policies and equality initiatives
  • Understanding the impact of biological factors, such as hormonal variations, on economic behavior

Email: anna.dreber@hhs.se
Languages: English, Swedish


Tore Ellingsen

Professor, Department of Economics

Areas of expertise:

  • How ethics, trust, and social norms influence economic behavior and societal outcomes
  • How structures and behaviors within institutions and organizations affect economic performance and measures of success

Email: tore.ellingsen@hhs.se
Phone: +46 (0)70 796 10 49
Languages: English, Swedish


Nurit Nobel

Affiliated Researcher, Center for Sustainability Research; Center for Retailing; Sustainable Finance Lab

Areas of expertise:

  • The intention-action gap: the psychological barriers that stand in the way of good decisions—affecting health, wealth, and wellbeing—and how these barriers can be overcome
  • Behavior change: why it is hard to establish good habits and get rid of bad ones
  • Nudging and choice architecture: small changes in the environment that steer behavior without restricting freedom of choice as a tool for behavior change
  • Cognitive biases and their effect on consumer finance (saving, budgeting, overconsuming), health (smoking, overeating), and the environment (transportation, littering, food choices)

Email: nurit.nobel@hhs.se
Languages: English, Swedish


Richard Wahlund

Professor, Department of Marketing and Strategy; Director, Center for Media and Economic Psychology

Areas of expertise:

  • Psychological factors that influence economic judgments and decision making (e.g., buying, financial, insurance, or retirement decisions)

Email: Richard.Wahlund@hhs.se
Phone: +46 (0)8 736 95 80
Languages: English, Swedish


Robert Östling

Professor, Department of Economics

Areas of expertise:

  • Effects of wealth, such as lottery winnings, on individual behavior and societal outcomes, including labor supply, health habits, psychological well-being, and family dynamics
  • Game theory predictions focusing on coordination, communication and strategic decision-making

Email: Robert.ostling@hhs.se
Phone: +46 (0)8 736 92 52
Languages: English, Swedish