Breakfast seminar | Insights from award-winning research on entrepreneurship and psychology - 28 May 2024

We hosted a breakfast seminar designed for practitioners, academics, and anyone interested in the latest insights on entrepreneurship and psychology. Professor Michael Frese, this year's Global Award for Entrepreneurship Research recipient, discussed the importance of proactive behavior (Personal Initiative) for entrepreneurial success.

This year's Global Award for Entrepreneurship Research honors Professor Michael Frese and Professor Robert Baron for their pioneering contributions to the psychological foundations of entrepreneurship. Their research addresses why some individuals embark on entrepreneurship and others do not, how entrepreneurs recognize and seize opportunities, and what factors influence their success.

We were delighted to host Professor Michael Frese at a breakfast seminar at the House of Innovation. He discussed his award-winning work, focusing on the proactive behaviors and personal initiative that drive entrepreneurial activities, significantly impacting developing and emerging economies. The session was moderated by Professor Valentina Tartari from the House of Innovation.