Ylva Snöfrid: From the Eyes of the Painter

From May 28 to June 7, 2018, Ylva Snöfrid performed daily outside the Stockholm School of Economics, painting four works in public before they became a permanent installation in the School’s auditorium.

About the exhibition

Title: From the Eyes of the Painter, An Outdoor Performance Ritual
Artist: Ylva Snöfrid
Dates: May 28–June 7, 2018, weekdays 12:00–15:00
Location: Outside SSE’s main entrance, Sveavägen 65
Format: Outdoor painting performance ritual
Result: Four paintings later installed permanently in the SSE auditorium

SSE Art Initiative presented an outdoor performance ritual by the internationally renowned Swedish artist Ylva Snöfrid. Working in public outside the School’s entrance, Snöfrid painted daily while students, staff, visitors and passers-by could follow the artistic process over time. The work was made possible by Michael and Alexandra Storåkers.

In Snöfrid’s practice, painting is inseparable from the life of the artist. For many years, she brought the figure of Snöfrid into the world through rituals and ceremonies, objects and publications, food and elixirs, and by painting her again and again, until artist and artistic persona finally merged into one.

The performance relates to The Painter’s Studio in the Shadow World, an extensive work begun in Athens in 2016 and composed of around one hundred paintings and pieces of furniture. This Gesamtkunstwerk developed through a relationship with Gustave Courbet’s The Painter’s Studio: A Real Allegory Summing Up Seven Years of My Artistic and Moral Life, the monumental painting rejected by the Paris Salon in 1855.

Like Courbet, Snöfrid explores perspective, expression and the role of the artist. She creates situations in which artist and viewer enter a highly public relationship while the artist remains at the centre of attention. The power dynamic shifts, and the artist becomes a riddle that cannot be answered—only observed.

From performance to permanent installation

The four paintings created during the outdoor performance were later installed through a performative dinner event in SSE’s auditorium, designed by architect Ivar Tengbom in 1925. The permanent installation was inaugurated in autumn 2018.

The transition from a public act on Sveavägen to a lasting presence inside the School preserves the relationship between painting, ritual and observation at the centre of Snöfrid’s practice.

Discover From the Eyes of the Painter in the SSE permanent collection.

About the artist

Ylva Snöfrid was born in Umeå in 1974. Previously known as Ylva Ogland, she bases her artistic practice on painting and on the relationship between the painting process and the life of the artist.

For many years, Snöfrid was imagined as a mirror twin with her own persona in a mirror world. Through paintings, rituals, performances, objects, publications, food and ceremonies, Ylva sought to bring Snöfrid into the world. Artist and artistic persona gradually merged into one: Ylva Snöfrid.

Her work often creates situations in which the artist and viewer enter a public relationship shaped by performance, observation and participation. Her Swedish solo exhibitions have included Bonniers Konsthall in 2015 and CFHILL in 2018.

Explore further: Ylva Snöfrid’s website · Interview with Ylva Snöfrid by Robert Stasinski

I have been working with mirroring and mirrors for years … in this mirroring the spectator and I can shift place.
Ylva Snöfrid
From an interview with Robert Stasinski at SSE