Thomas Broomé: Room 350
Swedish artist Thomas Broomé has transformed Room 350 in the SSE main building into a site-specific art installation and an exceptional learning environment. As the School’s eighth art classroom, Room 350 seats 50 students and forms part of the SSE Permanent Collection.
During fall 2025 and January 2026, Thomas Broomé transformed Room 350 on the third floor of the SSE main building into a small universe constructed through language. Words form the patterns on the wallpaper, tables, objects in the cabinets, and the two sconces.
Through this approach, Broomé creates a visual tautology in which language does not describe something external but instead becomes the object itself. Words are transformed into physical and architectural forms. What normally exists as abstract symbols is given texture, materiality, and spatial presence.
The repeated use of text shifts language from something to be read into something perceived as pattern, surface, and structure. The installation invites reflection on how we move between reading and seeing. In a learning environment at a business school—where value and meaning are often shaped through language, systems, and symbols—this perspective becomes especially relevant.
Thomas Broomé works across painting, drawing, sculpture, video, and installation. Drawing inspiration from art history, science, and philosophy, his interdisciplinary practice combines logic, experimentation, and imagination.
His public commissions include works for Hermès, the Drawing Hotel in Paris, and several large-scale installations in Sweden, including Jättar (Giants) at GoCo House in Mölndal, Gothenburg, featuring five large sculptures, three of which are seven meters high.
Thomas Broomé is a Swedish contemporary artist born in 1971 in Malmö. He lives and works in Stockholm and studied at Konstfack University of Arts, Crafts and Design in Stockholm and HDK-Valand Academy of Art and Design in Gothenburg. He is represented by Galleri Magnus Karlsson.
The installation was made possible through donations from Lisa and Svante Elfving, Veronica and Lars Bane, and Cecilia and Staffan Salén.
Photo: Mikael Olsson