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Apply to Activate

At Activate, we are looking for ambitious teams with an idea they want to explore and further develop into a real business venture.

SELECTION CRITERIA

Applications to the Activate program at SSE Business Lab should meet the following criteria.

  • Engagement: You have an idea, a team, and the drive to activate your idea

  • Business maturity: You want to validate your project but do not yet have a prototype

  • Business potential: You are able to communicate why your team and idea have potential

  • Team: At least one person from each area of expertise relevant for your idea: example: Business, Tech, Marketing/Growth

  • SSE-associated entrepreneurs: At least one founder has to be a student, alumnus or faculty member at SSE or Konstfack or associated with either school in another way
  • Part-time commitment: You can commit 50% of work-time during the program, and at least one member of the team can attend each coaching session and workshop (coaching and workshops are during lunch-hour and evenings).

The idea must follow the SSE Business Lab Ethical Guidelines (eg. no alcohol or betting ventures etc.). Venture capital and pure consulting/service firms are also not eligible.

CONTENT OF APPLICATION

Pitch deck should be no more than 10 slides and include:

  • Problem: What problem are you solving?
  • Solution: What is your solution to the problem?
  • Market/Customers: What is your market (size, geography) and who are your customers (channel(s) to reach them)?
  • Business model: Describe your business model (how you will, or intend to, create revenue)
  • Scalability: Describe how you can scale the idea if you make it into a business
  • Sustainability: Describe how you work, or intend to work, with sustainability
  • Team: Describe your team, and your view on diversity
  • Conclusion: Give a final impression that lasts or state what you’d like to get out of the pitch

You will also receive 3 tests assessing personality, motivation and logical reasoning. These tests will be sent to you once the application period has closed. All founders are to complete the tests within a few days, make sure to dedicate at least 1 hour for this. Important: If you have not received the test by lunch on the day after the admission deadline, immediately contact katarina.karringer@assessio.se

Your final application to SSE Business Lab should not be larger than 4 MB in size. Save everything in one file and name it "SSEBL_[Company name]_Application". Submit your application by attaching it when completing this application form. We accept applications in Swedish or English.

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