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The Center for Sports and Business brings together more than 40 researchers from 19 universities in 12 countries. They conduct research in accounting, economics, finance, international business, marketing, and strategy. CSB also consists of two directors working with strategy development and international and government relations, as well as members working with outreach.

Accounting and finance

Our faculty within the accounting and finance research. 

Foster, George 

Professor Director, Sports Management Initiative
Stanford Graduate school of Business
+1 (650) 723 2821
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Strategic management


Newland, Brianna

Clinical Associate Professor
Preston Robert Tisch Institute for Global Sport
New York University
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Our faculty within marketing. 

Sagfossen, Sofie

Associate Professor 
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Economics and international business

Our faculty within economics and international business. 

Liu, Dongfeng 

Shanghai University of Sport
Shanghai School of Economics and Management
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Staff members working with Strategy Development and International and Government Relations.

Anders Sewerin
Director for Strategy Development

Andersson, Nick

Director, Internationalisation and Government Relations
+46 70 939 46 34


Staff members working with our outreach. 

Asensio Nitz, Lennart 

Project Manager for the Center for Sports & Business


Kihl, Margit

Project Manager for the Center for Sports & Business


Lundgren Högbom, Stina
Senior Advisor for the Center for Sports & Business
+46 70 954 67 26