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Public defense: PhD dissertation by Uyen Vu

Uyen Vu will defend a PhD dissertation entitled “Achieving Marketing Ambidexterity for International Performance: Insights from digitally driven SMEs” on Dec. 17.

The opponent is Professor Ulf R. Andersson, MDU, Sweden.

The defense is a public event and takes place on Wednesday, December 17, 2025, at 13:15, in room KAW, Stockholm School of Economics, Bertil Ohlins gata 4, Stockholm.

To follow the defense online, please register here.

Welcome! 

House of Innovation Library Dissertation