Karina T. Liljedal from the Department of Marketing and Strategy/Center for Retailing will defend a Ph.D dissertation entitled “Communicated Consumer Co-creation: Consumer Response to Consumer Co-creation in New Product and Service Development” on Monday September 5, 2016 at 1.15 pm, in room 550/Peter Wallenberg salen.

The discussant is Professor Per Kristensson, Karlstad University.

Please contact Helena Lundin for a paper copy of the thesis.