We are excited to welcome you to another After-Work session with SSE alumna Nina Wennerström, founder and managing partner of WeSport Sports Management Agency. Nina will share her insights into the power and potential of supporting and sponsoring sports talents. How does it work? What results can you expect? How does it compare to marketing spend on influencers and influencer networks? What effect does it have on society as a whole? Nina will guide us through the different aspects of strategic partnerships with athletes while telling us about her story after graduating from SSE.