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Research projects

We conduct both qualitative and quantitative research, with the ambition to combine academic rigor and practical relevance.

RESEARCH

The research is a cross-disciplinary mix of qualitative and quantitative methods, and has close collaboration with practice. Furthermore, the research themes are focused on sports in the following dimensions: 


Figure 3. Center for Sports and Business and reserach themes.


RESEARCH PROJECTS AT THE SPORT/INDUSTRY LEVEL

1. Industry/sports dynamics and effects on youth engagement

Researchers: Associate Professor Patric Andersson and Associate Professor Henrik Glimstedt

External collaboration: Swedish Sports Confederation (Riksidrottsförbundet)

2. Social media and arena engagement

Researcher: Dr. Christofer Laurell

External collaboration: Swedish Elite Football and A Swedish Classic.

3. Management control in professional sports – a survey of Swedish football and Swedish hockey

Researchers: Associate Professor Martin Carlsson-Wall and Associate Professor Kalle Kraus.

External collaboration: Swedish Elite Football and Swedish Hockey League.

 

RESEARCH PROJECTS AT THE ORGANIZATIONAL LEVEL

4. Management control in pulsating organizations

Researchers: Associate Professor Martin Carlsson-Wall and Associate Professor Kalle Kraus

External collaboration: Multiple case study with six sport event organizations in Sweden

Article published in Management Accounting Resesarch in 2016.

5. Performance management systems and the dynamic relationship between different logics

Researchers: Associate Professor Martin Carlsson-Wall, Associate Professor Kalle Kraus and Professor Martin Messner,

External collaboration: Single case study with Swedish football club.

Article published in Management Accounting Research.

6. Managing and developing corporate sponsorship relationships

Researchers: Associate Professor Martin Carlsson-Wall, Associate Professor Kalle Kraus and Assistant Professor Frida Pemer.

External collaboration: Multiple case study with six corporate sponsors, three banks and three consumer goods companies.

7. Management control during an organizational crisis – the case of Färjestad BK

Researchers: Associate Professor Martin Carlsson-Wall, Associate Professor Kalle Kraus and Assistant Professor Frida Pemer.

External collaboration: Single case study with Färjestad BK (Swedish hockey club).


 RESEARCH PROJECTS AT THE INDIVIDUAL LEVEL

8. Vasaloppet – consumer motivation and consequences of consuming an active experience

Researchers: PhD student Sofie Sagfossen and PhD student StefanSzugalski.

External collaboration: Vasaloppet.

9. Physical effort – the extended effects of consumers own efforts

Researchers: PhD student Sofie Sagfossen and PhD student Stefan Szugalski.

10. Measuring talent potential – an explorative study in Swedish hockey

Researchers: Assistant Professor Pernilla Bolander, Associate Professor Martin Carlsson-Wall, Associate Professor Kalle Kraus and Professor Andreas Werr.

External collaboration: Multiple case study with four hockey clubs (SHL, highest league in Sweden).


TEACHING

MSc Thesis, BCs Thesis and CEMS Projects.

 

EXECUTIVE EDUCATION

Executive Eduation - Management Program for Sport Club CEOs

• During 2014 and 2015, Executive Education conducted a 10-day management program for sport club CEOs in football and hockey together with Trygghetsrådet/TRS. The program director for Executive Education was Gunnar Westling (Martin Carlsson-Wall faculty).

• In Aug 2015, Executive Education held a two-day follow-up program for hockey club CEOs (Martin Carlsson-Wall and Stefan Szugalski faculty).

• In Feb 2016, a one-day joint workshop was held for Swedish football and hockey CEOs (Martin Carlsson-Wall and Christofer Laurell faculty).

 Cruyff Institute - Management Program for Football Club Marketing Managers

• During 2015 and 2016, the Cruyff Institute ran an 8-day management program for Football Club Marketing Managers (Martin Carlsson-Wall faculty).

Cruyff Institute - Management Diploma for Athletes (MDA)

Since 2011, the Cruyff Institute runs the one-year Management Diploma for Athletes program (MDA). The program has been held 5 times since its inception. The following alumni have participated. (Martin Carlsson-Wall, Kalle Kraus and Anders Richtnér faculty).


Figure 4. Center for Sports and Business, Executive Education and participating alumni.


BUSINESS DEVELOPMENT STUDENT TEAMS

We have created a platform that recruits SSE students to support collaborating sports organisations, in daily operations as well as development areas. We currently have four teams working for SHL, Hockeyallsvenskan, En Svensk Klassiker and Swedish Football, respectively. Every team consists of four students, two male and two female, each working 10 hours per week. This provides each partner with 160 hours of student business development support a month. The recruitment is handled in collaboration with the Student Association’s Sports Committee at the Stockholm School of Economics.

 

 

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