Myung-Seon “Lydia” Song is a Postdoctoral Researcher at the Center for Family Enterprise. Her research lies at the intersection of entrepreneurship, family business, and mergers and acquisition, specifically focused on the direct entrepreneurial investments of single family offices. Under this overarching theme, she studies how family businesses and single family offices interact and subsequently affect the direct entrepreneurial investment practices of single family offices.

Thus far, her projects have yielded a book chapter in the De Gruyter Handbook of Business Families, two nominations for the Best Ph.D. Paper Prize at the 2022 and 2023 Strategic Management Society conferences, invitations to multiple top-tier conferences, and media coverage at NUS. She completed her Ph.D. in Strategy & Policy at the National University of Singapore and earned her M.A. in Strategy & Environment at Rice University, and M.S. and B.A. in Business Administration at Ewha Women University. Prior to academia, she worked at Deloitte, U.S. Small Business Administration in the Entrepreneurial Development Department, and participated in a marketing project with Hyundai Motors. Additionally, she assisted in two South Korean government policy research projects.

Helene Mörtberg is the CEO and founder of Mirai, a multi-family office that supports its clients in everything from asset management to strategic and operational family administration. She is also the CEO of CoFounded Capital  - an investment company focused in investment sin tech start ups.

Helene has extensive experience in asset management and family office operations, having served as the CEO of the Hamburg-based single-family office company Mayfair and held several senior roles at Deutsche Bank in Frankfurt, Paris, and Singapore.

Jesper Eliason studied at the Stockholm School of Economics and has spent the past decade working in real estate investments, including roles at Newsec and the private equity real estate fund Brunswick Real Estate. Today, Jesper is a co-founder of Bodil, alongside fellow Stockholm School of Economics graduate Johan Lanner. Bodil’s mission is to expand homeownership by introducing a new model for residential financing, focused on single-family homes.

Martin Wattin is a Swedish entrepreneur and investor, serving as Executive Chairman of Inbox Capital, a family-owned investment firm focused on technology-driven growth companies across the Nordics and Europe.

He led the firm as CEO from 2015 to 2023, during which Inbox established itself as an active and long-term investor in high-growth businesses. Under his leadership, Inbox has participated in investments in companies such as Klarna, Revolut, Acast, Vinted, and Truecaller, among many others, alongside a range of early-stage fintech and SaaS ventures.

Martin is deeply involved in strategic development and value creation within portfolio companies, often serving in board and advisory roles. His professional background combines hands-on entrepreneurship with extensive experience in private equity and technology investments.

Before pursuing a career in investments, Martin founded and served as CEO of Contur Software AB, a company that developed software to help research organizations protect their intellectual property and patents. Contur was acquired by the NASDAQ-listed company Accelrys in 2011.

Carl Christensson is responsible for Ownership Advisory at SEB Private Wealth Management and Family Offices. He is involved in ownership transformations, M&A, capital raisings in the private and public market. He has long experience in banking with focus on Corporate Finance and early-stage investments from SEB Venture Capital and Growth Equity investments in Cinder Invest. In addition, he was the Head of SEB International and before that responsible for establishing SEB activities in Shanghai and Hong Kong.  

Stina Norrhede is heading the team that covers Family Controlled Investment companies at SEB, within the Wealth and Asset Management division. The team provides institutional coverage for the largest families in the Nordics. The dedicated unit offers one point of entry to SEB’s to the vast network and resources across the entire SEB franchise, supreme investment opportunities, tailored financing solution and access to a unique client community.

Stina has plus 25 years’ experience in the financial markets, with senior positions ranging from Wealth & Family Office Business, Investment Banking, FICC and Markets.