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Hagströmer, William

Marketing Manager
SSE Business Lab

William Hagströmer is the Marketing Manager of SSE Business Lab, the startup incubator of the Stockholm School of Economics. He works to make sure that entrepreneurs know how the incubator’s support can help them kick off their growth journeys. William has garnered both national and international media coverage for SSE Business Lab and its startups.

As project manager for the Ideate program, William coaches students from both SSE and the KTH Royal Institute of Technology on how to create sustainable companies together. With a background spanning academia and the business sector, he has extensive experience from the innovation landscape in Sweden.

Prior to joining SSE Business Lab, William has done research at the Division for Innovation Engineering at Lund University and worked as Head of Communications at Lunicore, a subsidiary of LU Innovation. He holds an MSc in Sociology from Lund University and a professional degree in marketing communications from Forsbergs School of Design in Stockholm.