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Receiver context determines the effectiveness of advertising
Last updated
2016-12-16
The social and physical contexts are crucial to how we perceive advertising and are affected by it. This is shown in a recently published dissertation from the Stockholm School of Economics (SSE).
Klara Palmberg Broryd appointed affiliated researcher at the Center for Security and Resilience
Last updated
2025-09-11
The Stockholm School of Economics Center for Security and Resilience (CfSR) has appointed Klara Palmberg Broryd as an affiliated researcher. With senior leadership experience in the public sector and...
Henrik Friman appointed Senior Advisor at the Center for Security and Resilience
Last updated
2025-09-16
The Center for Security and Resilience at the Stockholm School of Economics has appointed Henrik Friman as Senior Advisor. With extensive leadership experience from both national and international...
Let’s talk about impact! - New series at the Tech Initiative
Last updated
2026-05-25
How can technology be used not only to build successful businesses, but also to address some of society’s most pressing environmental and social challenges? The SSE Tech Initiative’s “Let’s talk about...
ESBP
Last updated
2025-05-25
This week, the Stockholm School of Economics hosted the second module of the European Sports Business Program (ESBP), a cutting-edge executive education program initiative shaping the future of...
First CSB omvärld completed
Last updated
2025-10-02
The first CSB Omvärld brought together leading voices from sports, academia, and business to explore one of the most important questions for the future of Swedish sport: how to combine commercial...
Crown Princess Pair
Last updated
2022-04-14
On March 9th, the Stockholm School of Economics had the honor of welcoming Crown Princess Victoria and Prince Daniel of Sweden. During their visit, they learnt more about the school’s activities and...
Karin Torneklint
Last updated
2022-10-17
On Monday October 3rd, the SSE Sport Initiative kicked off its Sports & Inclusiveness Week with a lunch lecture by Karin Torneklint, former Head Coach of the Swedish Athletics Federation, on the topic...
From cross-country tracks and cycling to the corporate world: Emelie Öhrstig inspires MDA students
Last updated
2025-03-29
This week, the Management Diploma for Athletes (MDA) students had the privilege of hearing Emelie Öhrstig share her inspiring journey - from elite sports to a thriving career in the business world.
HOI research | Blinded by the person? Unveiling the truth about biases in idea evaluation
Last updated
2023-07-14
In the world of innovation, the evaluation of ideas is often influenced by the identity of the proposer. A recent study, however, challenges this notion, revealing that biases in idea evaluation may...