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How to meet Gen Z through a PR-campaign at Bemz
Last updated
2023-11-10
The students in E-commerce Retail Club visited the Bemz' showroom in Stockholm for a workshop on reaching a new target group.
11 Oct 2022 - Tech talk Malin Berge
10/11/2022, 12:00 PM - 1:00 PM
Malin Berge (Senior Vice President, Sustainability Innovation at Mastercard) used a design technique to explore with the participants how Mastercard can enable its three billion users to make more...
24 Nov 2022 - Tech workshop by Per Björklund
11/24/2022, 12:00 PM - 1:00 PM
The entrepreneur, startup advisor and tech angel investor Per Björklund shared his advice on how to start, finance, scale and exit companies.
Honoring the memory of Andreas Hyo-Soo Lee (1974–2025)
Last updated
2025-11-13
Anderson, Anders
Associate Professor, Program Director, Affiliated Researcher
E-mail: Anders.Anderson@hhs.se
Phone: +46 8 736 91 10
Marshall, Kenneth
Visiting Teacher
E-mail: Kenneth.Marshall@hhs.se
Center for Consumer Marketing
Last updated
2014-09-02
Center for Consumer Marketing
Test your consumer knowledge!
Thank you for visiting the Center for Consumer Marketing's (CCM) site! Our mission is to address the needs of students, academics,
Michael Stalder
Last updated
2020-06-18
Project Leader at the Boston Consulting Group
Supply Chain Management with H&M
Last updated
2024-03-08
The first-year students in the Retail Management program got invited to visit H&M Group's office in Liljeholmen to learn more about their supply chains.
Convincing the Customer at Coca-Cola Europacific Partners
Last updated
2023-11-02
CCEP's Retail Club was invited to the Coca-Cola headquarters for a workshop on getting new products out in the market.