New Ways to Reach the Customer! Workshop at Axel Johnson
Axel Johnson’s Retail Club had a workshop where students would help Filippa K to create creative ways to market their products.
Axel Johnson’s Retail Club met Kristofer Tonström, CEO at Filippa K. First a presentation about the company was held. After the presentation, the students were asked to help Filippa K to create innovative ways to market their products. We were divided into 4 groups and all groups held a presentation at the end of the workshop.
Sean Demircan, Key Account Manager - Axel Johnson's Retail Club.