Managing Digital Transformation in the Incumbent Firm
This course, conducted in collaboration with truck manufacturer Scania AB, focuses on the challenge of digital transformation in existing, large firms, and thus on “the incumbent’s dilemma”: How can established firms move towards a digital future by developing new organizational processes and capabilities, while simultaneously retaining and nurturing the current operations and core capabilities that – for an unknown period of time – will continue to be crucial for the firm’s success and survival?
The purpose of the course is to enable participants to develop advanced understanding of the challenges and complexities related to digital organizational transformation in existing, large firms. The HOW of such transformation efforts is emphasized. Students are expected to develop in-depth understanding of restrictions, drivers, and paradoxes affecting how incumbent firms can adapt to a digital future, as well as advanced abilities to chart a viable and effective line of action for transformation to take place.